NextShelf
Dallas Stars

Dallas Stars Plano StarCenter case study

Two coolers replaced eight vending machines. Revenue increased 15x.

NextShelf combined open-shelf shopping with SKU-level sales data, basket analysis, daypart and event patterns, disciplined replenishment, product testing, and custom-built machine-learning models that continuously tuned the assortment to what customers actually bought.

NextShelf self-checkout vending coolers at Dallas Stars Plano StarCenter

01 / The previous program

The existing vending bank set the baseline.

The previous program was an eight-machine traditional vending bank.

8

Machines replaced

02 / The replacement

A smaller footprint changed the buying experience.

NextShelf replaced the previous bank with two self-checkout coolers and an open-shelf buying experience built for multi-item purchases.

2

NextShelf coolers

03 / Data and operating inputs

Every transaction added another signal.

NextShelf combined open-shelf shopping with SKU-level sales data, basket analysis, daypart and event patterns, disciplined replenishment, product testing, and custom-built machine-learning models that continuously tuned the assortment to what customers actually bought.

Inputs

  • SKU-level sales
  • Basket composition
  • Daypart demand
  • Event patterns
  • Inventory availability

04 / Decisions made

  • Test products
  • Tune the assortment
  • Reallocate shelf space
  • Plan replenishment around demand

05 / Measured result

The monthly revenue comparison.

Monthly revenue compared with the previous eight-machine vending bank at the same facility.

1xPrevious program
15xNextShelf program

Measured against the previous vending program at the same facility.

06 / What this deployment demonstrates

Strong vending performance comes from operating the location—not simply placing equipment.

The Dallas Stars Plano StarCenter deployment demonstrates how the buying experience, disciplined replenishment, advanced analytics, and custom-built machine-learning models can work together. The equipment created the storefront; active operation made the program perform.

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Free location assessment

See what active operation could change at your location.

Tell us about the traffic, current setup, available space, and goals. We will assess the opportunity and recommend the right vending or micro-market program.

No equipment to buy.
No inventory or restocking for your staff.
No obligation to move forward after the assessment.

Takes about a minute. We use your answers only to evaluate and respond to the location opportunity.

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